MAKING NEWS

Tue, 09 June 2009
How to Sell Your Car
It may be because you are looking for something new or just want to get rid of your used car that has started giving too many problems - sooner or later you are definitely going to sell your car. And because you have invested a lot of money in it, you obviously don’t want to just throw it away. You want to cash in on your used car. For this, it is very important for you to know how to go about it. There are various steps involved in selling a used car that include pricing, advertising, negotiating, and other such things.

Understanding The Market

The first thing that you have to do is to understand the market conditions for your used car. Are there too many of such cars widely available? Or is your used car, a unique one and high in demand? For example, if it is a SUV, you will not find it very difficult to find buyers for the same. SUVs are high in demand and even if it is an older model, it is going to move very quickly. On the other hand, if it is a sports car, you had better wait for sunny weather because sale of such cars is low during the fall and winter months.

Setting Up The Price

The price has to be very competitive. You can decide on the price by checking the NADA guide, Kelly Black Book, or other such pricing guides that are available online. However, these guides will only give you a rough idea. The real value of your car may differ, depending upon an array of factors, such as market conditions, gas prices, the time of the year, the installed options in the car, its mechanical condition, and other such things. Depending upon these factors, you may have to set the price below, above or at par with the suggested price.

Trade-In Vs Selling Your Private Car

The simplest way to cash in on your used car is to offer the same to the dealer in exchange for a new car while you pay the difference. This process is termed as trade-in. However, convenience and time saving are the only advantages in this case. You can get a much higher price if you sell the car privately.

Maximize The Value Of Your Car

Whether you prefer to trade in or sell your used car privately, it is important for you to maximize the value of your car. You have to focus on giving your car the curb appeal.

• Don’t sell it as it is. Make some low-cost repairs yourself before you offer it for sale. The car on sale must be free from scrapes and dents. If it needs a little servicing, get it done.

• Make sure all the parts are clean and dust free. Empty the ashtrays and wipe down the dashboard.

• The car must be washed and waxed.

Make Your Intentions Clear In Your Ad

In order to attract target buyers, you must make your intentions clear through your ad. For example, if you are leaving town and you want to sell the car as soon as possible at a fire sale price, insert the phrase “Must Sell” in the ad. When the buyers start contacting you, you can sell the car to the one who is offering you the best value. Likewise, if you do not want to entertain any type of negotiation, you should explicitly mention that in the ad – “Firm Price”. On the other hand, if you are willing to negotiate, you can mention that the price is “Asking price”. That means you are willing to entertain offers below the set price.

Overall, if you follow the above mentioned steps unfailingly, they will enable you to close the deal at a price that you want for your used car.

Source: tidee.com

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